Have you ever wonder about free and low cost resources to build your website's landing page? That is where you can attract people to sign up for your services. It is the 1st page they see.
You can check out carrd.co to get the free template. It is not expensive to pay for a year!
Pexels - you get free stock images to add to your landing page. On Carrd.com, choose the background > image. And you have a professional looking site.
For icons / buttons, go to flaticon.com > pick a nice png file to enrich your site. It can be a nice cartoon looking traffic light symbol.
Another beautiful stock photo site is Unsplash.com